When talking about labels, what one automatically thinks about are stickers. But, for a marketer, you have to go beyond looking at labels as mere identification tool. A label should…
Creating the label design is one of the most challenging parts of brand marketing. The first thing you have to think about is how you can come up with a…
One of the most diverse marketing tools is a product label. It can be printed in many shapes, size, and colors. There are also plenty of materials you can choose…
In today’s marketing trends, company events like Press Presentation and Bloggers’ Gathering are being considered as essential to introduce new products or services. In such events, having customized wine labels…
Sometimes you encounter packaging that is beyond words; so pretty, so stellar it simply takes your breath away. You look at the packaging again and discover it is not just…
Research studies have proven time and again that people who take time to read nutrition facts labels consumer less cholesterol, fewer calories, less sugars and less saturated fats. It is…
The design of your product packaging and the labels on your product – consumers notice these two things before anything else. It is therefore hard to deny that labels matter…
Is there really a link between food labels and profitability? The answer pretty much sounds obvious, but it is not. These labels make it easy for consumers to compare their…
A champagne label might be small or sound like a component you shouldn’t spend too much time on. This does not mean though, that the small label cannot pack a…
There are more than 4000 religions on the planet. This can only mean one thing – that you cannot write off religion if you want to appeal to people. It…