If you are a small start-up business, labelling products by hand can be a suitable process. When your business starts to grow, automatically your packaging demands become more which means you have to turn to automation to make your label application more efficient. In as much as manual label application saves you money at the beginning, there are several benefits of automating your label application process. The top benefits include:
Reduced Label Errors
The saying “Human is to error” applies when it comes to manual label application. You are more likely to encounter errors with hand application than in automated application. Label automation uses verification options to ensure that the right labels are applied to the right products. Imagers and scanners make sure that the text and barcodes are legible.
Keep Up With Demand
As product demand increases, it is vital to ensure that your orders are delivered on time. Delays in order delivery can make you lose business since customers tend to lose trust. If you are hand applying your labels, you need to increase your labor force which means you have to spend more money in production costs lowering your profit margins. Label automation helps you to apply labels fast, which means you can deliver your product orders in time, without delays. Automatic label application requires less effort and less time to apply labels to a large number of products at a time.
Consistent Label Placement
As product demand increases, workers applying labels manually undergo the pressure of labelling as many products as they can. This means that they have to work fast and which results in uneven, crooked labels. Inconsistent label placement results in poor shelf appeal and this can have adverse effects on your product sales. How you package and label your products tells more about your brand. Customers look at the quality of your labels and how they are presented to tell how professional and authentic a company is before they can buy products. If your products have poor shelf appeal, no customer will look at your product twice. Automation allows consistent label placement even when throughput increases.
Labour Saving
For a business to grow, it has to find ways to reduce production costs to increase its profit margins. Labor is expensive. As mentioned earlier, when product demand increases, a business owner has to hire more labor force when hand applying labels, which means more production costs. When you invest in automated labelling, you end up saving more since a quality system can last for years. As your business grows, you don’t need to keep replacing your automated label system which makes it cost effective in the long run.
Imagine how much time, money and productivity you can end up wasting when you keep applying labels manually. To reduce the hustle behind label application, you can invest in an accurate label automation system. You can avoid making costly errors especially when it comes with products that require serial numbers and container labels. To find out more about label automation systems, contact us at Cut Sheet Labels today.
