When you have already established your brand, there will come a time that you will be tempted to do a new twist in terms of branding and marketing. One of…
One of the most diverse marketing tools is a product label. It can be printed in many shapes, size, and colors. There are also plenty of materials you can choose…
In today’s marketing trends, company events like Press Presentation and Bloggers’ Gathering are being considered as essential to introduce new products or services. In such events, having customized wine labels…
Is there really a link between food labels and profitability? The answer pretty much sounds obvious, but it is not. These labels make it easy for consumers to compare their…
There are more than 4000 religions on the planet. This can only mean one thing – that you cannot write off religion if you want to appeal to people. It…
Consumers look for different things when shopping. Some want their drinks laced with specific sugars. Others are particular about mundane things such as food coloring. Better yet, some prefer their…
More than 400 years have passed since the first printed label appeared on a product. Back then, printing was it its toddler stages. Perhaps taking the very first steps. The…
The advent of flexible films revolutionized product labeling in so many ways. With it came a wide range of advantages that made it easy for manufacturers to reduce labeling costs.…
Product packaging and marketing experts agree on one thing – that product labels has a direct impact on a consumer’s buying behavior. Other factors such as wrapper design, color, and…